Hotel & Luxury Management
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Pedagogical objectives
- Discover the hotel, tourism and luxury markets
- Understand the business environment and management
- Learn about the codes of excellence and savoir-être of the luxury industry
- Keep abreast of new trends and understand changes in the international hotel industry
- Strengthen management and organizational skills
- Integrate marketing and communication strategies implemented by companies
- Master three foreign languages
- Prepare to specialize in a particular sector: international hotel chain, hotel establishment, luxury or tourism brand, etc.
- Choose a career and set goals
- Validate professional experience
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Courses and Rhythm
Duration : 3 year
Rythm : Initial training
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Evaluation methods
Our students are assessed throughout the academic season by continuous assessment (homework, case studies, practical workshops, group projects, role-playing, presentations).
At the end of the academic program, a research dissertation is prepared and presented to a jury.
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Teaching methods
An academic curriculum. Because CMH is first and foremost a management school, the courses are designed to acquire the fundamental knowledge of management. This knowledge base is then applied and adapted to the very specific world of the hospitality industry.
Learning people skills. Know-how is one of the keys to employability, which is why it is an integral part of our teaching. Right from the start of their training, we expect our students to adopt the attitudes and behaviors required in the workplace.Managing a career plan. We emphasize career management through our Career Centers. Whether they are professionals from the hospitality or luxury sectors, all CMH trainers share the ambition to offer differentiated teaching approaches. Because they are experts in their fields and passionate about what they do, they are committed to training professionals capable of responding to trends and developments in these different sectors.
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Prerequisites
Bachelor 1 : a high school degree is required
Bachelor 2nd year : minimum 1 year of university studies / higher education duly completed (60 ECTS validated or equivalent)
Bachelor 3rd year : minimum of 2 years of university studies / higher education duly completed (120 ECTS validated or equivalent)
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Career Opportunities
- Spa and Wellness Center Communication Manager
- HR Manager
- Hotel Marketing Manager
- Food & Beverage Manager
- E-reputation Manager
- Head Housekeeper
- Front Office Manager
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Certification
Bachelor’s Degree “Chargé de développement marketing et commercial” (Marketing and sales development manager). Registered in the National register of Professional Certification in France, Level 6, recognized by the French State (RNCP – FEDE n°36375″). Obtaining 180 ECTS credits (European Credit Transfer System)*
*The degree awarded is an official foreign qualification recognized by the French authorities and does not have the status of an official degree in Spain. This website has been updated in February 2024. ACE Education has the right to modify it for academic, legal or commercial reasons.
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Tuition fees
Year 1 : 11 500€
Year 2 : 14 000€
Year 3 : 14 000€
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Academic Programme
Main Modules per year:
Year 1
1- Introduction to Hospitality & Luxury
2- Introduction to Marketing & Communication
3- Excellence Service & Business Etiquette
4- Languages & Interculturality
5- France’s luxury hospitality focus
6- Luxury study tour
7- Hospitality & Tourism Industry
8- Hotel Organisation
9- Food & Beverage
10- Luxury Marketing & Communication
11- Foreign Languages & Management
12- Professional Projects (Seminar in France, Luxury Study Tour)
Year 2
1- Management in Hospitality
2- Introduction to Marketing
3- Law & HR
4- Luxury Attitude
5- Languages & Interculturality
6- Data Analysis
7- Professional Experiences (Luxury Study Tour & Project with a partner company)
8- Hospitality & Tourism Market
9- Hospitality Management
10- Marketing Digital & Sales
11- Excellence & Elegance
Year 3
1- Hospitality Management
2- Hospitality Marketing
3- Finance & Hotel Customers
4- Luxury & Hospitality (focus in Middle East, Seminar in Dubai)
5- Languages & Interculturality
6- Professionalisation
- 6 month internship
- Internship monitoring
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Campus Location
ACE Madrid: Paseo del Prado 40, access via Calle Cenicero, 9 Madrid (28014), Spain (EU)
Where to take this course?
Companies that recruit our students
- Hotel Plaza Athénée Paris
- Four Seasons Hotels and Resorts
- Hotel Edouard 7 Paris
- Opéra by Signature Hotels & Resorts
- Eden Rock St barths
- Le Bristol
- Bonder & Co
- Marriott Hotels
- Shangri-La
- Hotel Eden
- The Pearl
- Le Meurice
- Valmont
- Cartier International Jewelry
- Clarins
- Vega Voyage
- LVMH
- Radisson
- DIOR
- CHANEL
- ACCOR
- Fendi
- Hotel Madame Rêve
- Maisons Pariente
- Centaurus
- Kimpton St Honoré
- Kiering
- Bulgari Hotels
- IHG
- Hoxton
- Maison Mère
- Le Collectionneur
- Les Airelles collection
- Bagatelle hotel company