Sport Management
Global Sport Business Master by ESBS & AMOS
Elevate your career with our 2-years Global Sports Business Master, a program designed to prepare you for the rapidly evolving international sports industry. Combining specialized knowledge in sports management with cutting-edge expertise in digital transformation, this dual certification program sets you apart.
Experience a global learning journey through blended courses led by industry leaders across Europe, Asia, and North America. Dive deep into the intersection of sports and technology, mastering the tools and innovations revolutionizing the industry.
If you’re ready to thrive where sports meet tech, this program is your winning strategy!
For two years you will have the opportunity to immerse yourself in an unforgettable learning experience, discovering and learning about the management of sports organisations, events, and facilities, from a global and purely technological perspective.
A master’s programme entirely in English, with academic visits to visits to Chicago, Seoul, and Munich, developed by GSIC, powered by Microsoft.
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Pedagogical objectives
- Our main goal is to introduce you to the sports industry. We will be your connecting bridge to this exciting industry.
- You will learn hands-on sport business management:
- Classroom sessions and practice through case methods
- Support and expertise of professional lecturers from the industry.
- You will gain an in-depth understanding of the industry
- academic visits to the USA, Germany, and South Korea.
- You will study digital transformation in sports organisations, through the GSIC powered by Microsoft.
- You will develop a rich network of contacts for your professional life, through teachers, industry professionals, peers, and professional experience
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Courses and Rhythm
- Initial training only
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Evaluation methods
Our students are assessed throughout the academic year by continuous assessment (homework, case studies, oral exams, etc.) and twice a year by mid-term exams. A research dissertation will be produced and presented in English to a jury at the end of the 5th year. Certification is obtained by capitalising on all the skill blocks and defending the final dissertation in English.
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Teaching methods
Our professors are recognised experts who guide and support our students throughout their training. Their learning methods are based on the autonomy of students, who are regularly involved in their own training. The sessions alternate theoretical contributions with practical applications. Work and production in sub-groups are encouraged, as is international work experience.
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Prerequisites
A university degree is required to enrol in our master’s programme and become a professional in the management and direction of sports organisations, facilities, and events.
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Career Opportunities
- Sports Events Manager
- Sports Marketing Director
- Sponsorships Director
- Sports Operations Manager
- Brand Image Director
- Venue & Ticketing management
- Project Management
- Communications & Sports Journalism
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Certifications
Professional Master in Global Sport Business.
CUALIFICAM Certification from the Foundation for Knowledge Madrid+D for the Quality of Professional Master’s Programmes certification.
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Tuition fees
Year 1 : 12.990€ (Special Early Bird offer of 11.990€ until May 31st)
(seminars included)
Year 2 : 11.260€
(seminars included)
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Academic Programme
Year 1
- MODULE: SPORT EVENTS (5 ECTS)
- MODULE: SPORTS PRODUCTS (6 ECTS)
- MODULE: STRATEGIC FINANCE, ACCOUNTING AND ENTREPRENEURSHIP (7 ECTS)
- MODULE: FOCUS EUROPE (6 ECTS)
- MODULE: STUDY TRIP IN GERMANY (6 ECTS)
- MODULE: PERSONAL DEVELOPMENT (2 ECTS)
- MODULE: DIGITAL TRANSFORMATION (GSIC POWERED BY MICROSOFT) (6 ECTS)
- MODULE: SUPPLY CHAIN MANAGEMENT (4 ECTS)
- MODULE: DIGITAL MARKETING AND FAN ENGAGEMENT (GSIC POWERED BY MICROSOFT) (4 ECTS)
- MODULE: PROFESSIONAL EXPERIENCE (1 ECTS)
- MODULE: FOCUS ASIA (6 ECTS)
- MODULE: STUDY TRIP TO CHINA (7 ECTS)
Year 2
- MODULE: SALES (2 ECTS)
- MODULE: REGULATION (1 ECTS)
- MODULE: SPORT ANALYTICS (GSIC POWERED BY MICROSOFT) (4 ECTS)
- MODULE: BIG DATA AND BUSINESS ANALYTICS (GSIC POWERED BY MICROSOFT) (10 ECTS)
- MODULE: INTERNATIONAL CAREER (2 ECTS)
- MODULE: GLOBAL LEADERSHIP (3 ECTS)
- MODULE: FOCUS USA (3 ECTS)
- MODULE: STUDY TRIP TO CHICAGO (5 ECTS)
- MODULE: THESIS AND FINAL PROJECT (GSIC POWERED BY MICROSOFT) (20 ECTS)
MODULE: INTERNSHIP (10 ECTS)
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Campus Location
ACE Madrid: Paseo del Prado 40, access via Calle Cenicero, 9 Madrid (28014), Spain (EU)
Where to take this course?
Meeting information
Meet our teams, discover our schools, our courses and discuss your future prospects.
Meet our teams, discover our schools, our courses and discuss your future prospects.
A few companies
that recruit our students
Sports equipment & top brands:
- Adidas
- Quicksilver
- Le Coq Sportif
- Nike
- Lacoste
- New Balance
Media & new media:
- Canal+
- BeIn Sports
- Eurosport
- L’Equipe
- Media 365
- ESPN
Federations & Sports Clubs:
- Stade Rennais
- Chelsea Football Club
- NBA
- International Olympic Comittee
- Valencia C. F
- Fenix Handball
Sport agencies:
- Havas Sport & Entertainment
- Lagardere Sports and Entertainment
- Sporteasy
- BCM Sports
- Sportslab Group
Student Experience
Studying the Bachelor has given me so much. Thanks to the internships and volunteering experiences I had there I’ve discovered many interesting fields of work in the sports industry. I’ve also had the opportunity to start building my own network of contacts!
“During my training in the GSBM, I had access to the highest levels of expertise regarding sport international business in Europe, in Asia and in the USA with a focus on the newest trends in industry. The real added value of the programme has been the international lecturers, who have large and diversified experience. Throughout these two years, I learnt how to manage multiple projects with deadlines to meet, which allowed me to gain professional experience finalised with a contract in the UK.”
